BellTech
MARKETING SOLUTIONS
Right message, right place, right time
Action transforms potential into results.
The Marketing Solutions team creates and orchestrates omnichannel customer journeys that drive customer engagement, conversion, loyalty and sales.
Data analytics informs everything we do, so we select and deploy optimal messages in optimal channels. Customers and prospects are driven through the funnel to the most valuable outcomes by our expert teams.
Analytical insight, market-tested technology, and multichannel capability at scale enable us to deliver real-world results.
Expertise
Our specialty is optimizing sales and marketing funnel effectiveness and efficiency
Our consultants are experts in analytics, technology, people, and operational know-how required to optimize the sales process, resulting in higher average order values, shorter buying cycles, and reduced drop-off rates.
We use state-of-the-art analytics to identify and optimize each customer opportunity.
The 'customer-first' mentality enables us to design experiences that motivate behavior.
As a full-service company, BellTech is able to orchestrate an optimal customer experience through its full suite of engagement channels, from digital, mobile, and artificial intelligence, to bots, brick and mortar, and a live person.
The customer journey is being managed and optimized by us as a single continuous flow, not as a series of siloed steps that occur separately.
Ability
Proven, scalable capabilities for real-world results
With BellTech, you receive multichannel solutions - from digital and IoT to messaging, chat and personal interaction across all channels
You can maximize your prospects, leads, and customers' potential with people, data, tech, analytics, and process.
Experiences that operationalize the brand promise
As a company, we possess the analytics for measuring, defining and optimizing the results that we are expecting
Value
BellTech Marketing Solutions elevates BellTech's capability model from a task-based capability model to a solution-based customer journey model.
Our solutions are designed to deliver the desired outcomes based on real-world client needs:
Getting customers
Retention of customers
Loyalty to customers
Wallet share
Order revenue
Per-sale cost
A satisfied customes
Automation of digital marketing.
We assist with the implementation of appropriate marketing automation tools and the management of effective omnichannel customer communication.
Marketing via email.
Marketing via social media.
Marketing through content.
Marketing using SEO.
Creating a landing page.
Manage events.
Automation of journeys.
Market analytics.
SERVICES WE OFFER
COMMUNICATION INTEGRATION
BellTech Marketing Solutions offers fully integrated marketing communications programmes that deliver bottom-line results for our clients..
Our marketing communications campaigns are consistent, connected, and cohesive in order to add value to our clients. Marketing Solutions offers five service areas: strategy development & insights, content marketing, influencer relations, digital marketing communications, and commstech & analytics.
DEVELOPMENT OF STRATEGIES & INSIGHTS
COMMUNICATIONS: THE FOUNDATION
Strategic communications plans are built on an understanding of a customer's markets and strategies. The strategic plan informs all marketing communications activities and is measured against its objectives once it has been created.
To develop a communications plan, several elements of research are used, such as monitoring competitive positioning, industry trends, and customer persona messaging.
MARKETING CONTENT
SHARING YOUR STORY
A rich reservoir of innovation and invention stories exists in industrial technology (often untapped). We translate complex technical content into comprehensive and effective communications campaigns for you to engage with your key audiences. This is in sectors including automation, automotive, chemicals, construction, energy, packaging, plastics, and processing sectors and related vertical markets.
We can help you extract stories and narratives from your business and package them for use across internal and external channels. A team of in-house writers and the EMG Creative Network of technical writers, designers, and videographers ensure that the right message reaches the right audience.
RELATED TO INFLUENCERS
WHO TO SPEAK TO
All marketing programmes require a planned and effectively managed flow of information about a company's products, services and activities to the right influencers, and through them to targeted audiences. As a result, we are constantly forging close working relationships with key industry publications, journalists, bloggers, and other influencers.
The firm regularly organizes major international press conferences, media tours, and press briefings to ensure in-depth coverage of relevant business and news events.
COMMUNICATIONS VIA DIGITAL
CONTENT ALIGNMENT
Traditional media relations and advertising are combined with social media. We are always looking for new platforms, techniques and technologies to amplify company communications to the target audience.
We combine marketing communications expertise with digital technology to establish your brand.
IT & Analysis
IMPLEMENTATION
We have developed proprietary CommsTech tools to facilitate planning, tracking, monitoring, analytics, and reporting. We are very proud of these tools since they allow us to measure media penetration, social amplification, and influencer impact. Demonstrating the effectiveness of communications.
We remain platform agnostic and don't lock our clients into using our tools. Our bespoke communications technology infrastructure matches each client's specific requirements. We add value from the start and slot in seamlessly.